2014 Highlights at Streema

2014 has been an exciting year at Streema. It flew by really fast and, before it ends, we wanted to share some of the highlights that made this year so special for us.

Simple Radio Launch: Probably our most important announcement was the Simple Radio launch, only in iOS for now. Android users, don’t despair, great news coming very very soon!

FIFA World Cup: We covered the 2014 World Cup with more than 10 blog posts and a customized event microsite, all of which generated some interesting results.

Streema.com Redesign: We started redesigning our entire site early this year, and one of the most challenging parts were the radio station profiles – in case you’re interested, here was the method behind the scenes.

Infographics: We also started developing infographics, to add a little quantitative research as well as color to our blog. Additionally, the first infographic we did for the World Cup was shared a lot around the web. So far we’ve done 4, and there are more coming. 🙂

Experiments: There were also projects we developed and experiments that we carried out, such as the map showing the location of radio listeners around the world.

And of course, there were also some initiatives we started a while ago but we didn’t announce until this year, such as “Everyone does Customer Support” and “Streema in Multiple Languages”.

Hope you’ve enjoyed the read.

Happy holidays and see you in 2015!

The Streema Team

One Week Later – Inside the World Cup at Streema: Challenges, Surprises, and Results of our first Event Experiment

The World Cup 2014 finished roughly a week ago and we can see how people are feeling the withdrawal syndrome of having no national football team – or soccer 😉 – to watch on a daily basis!

Here at Streema, we have many football fans that were very enthusiastic about the World Cup. Also, since this was a huge global event that was going to be broadcasted on radio as well as television, many of us thought it would be a good opportunity to experiment with a live event – the following were the challenges, surprises and results.

Experiment

The goal was to research how many people we could reach if we designed and implemented custom pages for each Match for an event such as the World Cup. To do so, we developed new assets to make sure people were able to watch and listen to the games as well as notifications on our site to make sure people were aware of the games, specially when they were live.

We focused a lot of our energy on the Match Page, which contained the main TV and radio stations that were broadcasting each match. In order to stimulate some discussion – or banter between opposing team fans 😉 – we also added the possibility to interact with other users with a Facebook comment box.

matchpage.watching.V2.fw

Additionally, we developed a Notification Bar that appeared 1 hour before each match, and stayed open during the 2 hours informing the game that was being played.

matchpage.watching.blogV1

As for general communication, we wrote 10 blog posts (including this one) that were posted through Hootsuite, which means it was replicated in our Twitter, Facebook, Google+ and Linkedin accounts.

As this was the first live event we’ve worked on, we divided the work in 3 stages: from June 12-15 for the first 11 matches, from June 16-22 for the next 21 matches, and from June 23-July 13 for the remaining 32. In each stage we made a revision and introduced some minor changes.

Here were some of the questions we had at the beginning:

– How many people can we reach?

– How could it affect our monetization?

– Would our tech infrastructure be ready?

– How many TV and/or Radio stations will we find for each match?

– How many bugs, updates and additional work will this represent?

We made sure to check all of the questions in each stage – if the results we’re good, we would decide to discontinue the experiment. Fortunately enought though, this wasn’t the case. 🙂

Challenges

The first challenge was finding the TV and radio stations that would broadcast each the first 32 matches of the Cup (or in other words, the two first stages of our plan). This was a whole lot of work since we never did this before and since most of the stations did not have a timetable with all their programming, so it was really difficult to know which station would broadcast each match. Actually, this would be one of the main reasons people refer to Streema to find particular live show and it is a yet unresolved problem on the web.

Another challenge was that many stations were not prepared to handle such traffic spikes, so in many cases, when a station reached a certain threshold in number of viewers, it would stop working for any new users and we’d have to scramble looking for alternative channels.

And the final challenge, the toughest one, was that most of the stations had a license to broadcast in a particular country, so more often than not, when people from outside the country tried to tune in those people wouldn’t be able to listen to or watch anything. :/

Surprises

For the kickoff match of the cup, between Brazil and Croatia, we had to add new webservers because we clearly couldn’t handle the traffic with our current setup. In particular, we made a deploy in the middle of the match and the servers were not able to handle the load while it got redistributed.

Another surprise was that the social interactions in a live event tend to be more frequent and intense than during a regular broadcast.  Even though we didn’t put the comment box front and center (it was actually below the fold) we found more usage of that feature than is usually seen on our site.  We found this to be very interesting and in line with our origins as a social network for radio listeners.

And finally, the sheer amount of work and attention to detail required to cover a live event with all the right content and timing.  This was a first for us, so we take many learnings from this experience!

Results

Roughly a quarter million people watched and listened to the 64 Matches over the 25 days of the World Cup through our Match Pages, while an equal amount watched through the actual radio and TV profile pages.

Also, which would you think was the most viewed/listen to match of the World Cup through Streema? You would have never guessed that it was: Germany vs Portugal in the Group Phase; then the opening game, Brazil vs Croatia; and in the third place of our rankings, the Final between Germany vs Argentina .

On the social media front, the Infographic we developed for the Group Phase called “The Best (and Worst) Predictions of the World Cup’s Group Phase” became our most popular post to date. We hope the same happens with our last one: “The Best (and Worst) Predictions of the FIFA World Cup 2014 in Brazil [Infographic]”. 🙂

To wrap up, we can truthfully say it was an exciting experience to finally work on a live event and we’re glad it was useful to so many of our users!

Stay tuned!

The Streema Team

The Best (and Worst) Predictions of the FIFA World Cup 2014 in Brazil [Infographic]

Hi Streema Soccer Fans!

Following the interest that our post on World Cup predictions generated around the web, we decided to do another one – this time covering the entire tournament, from start to finish.

We analyzed the original predictions from the Group Stage through to the World Cup Final for the same organizations as before – ESPN, PwC, Goldman Sachs, Bloomberg, The Economist, and Yahoo – and then added EA Sports and Reuters. These last two hadn’t been included in the previous analysis and we’re glad we included them this time!

Again we found some surprising results, you would never guess which organizations made the best predictions! Check it out in the infographic below.

If you like it, share it with your friends!

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2014 WORLD CUP - THE BEST (AND WORST) PREDICTIONS

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If you’re interested, you can find the details of the analysis here.

Brought to you (again) by your favorite radio and tv station directory. 🙂

Stay tuned!

The Streema Team

FIFA World Cup 2014 – Closing Ceremony, Germany Wins the Final, Argentina Places 2nd

Hello Streema Soccer Fans!

The FIFA World Cup 2014 in Brazil came to a close yesterday after a weekend full of football.

On Saturday it was Brazil‘s turn to show that they could earn 3rd place against the tough Dutch side. Those hopes didn’t last very long as the Netherlands went up 2-0 in the first 20 minutes of the game. And at the end of the match, the 3-0 score showed that the Netherlands were fair winners of the 3rd place game.

On Sunday, on a beautiful afternoon in Maracana Stadium, everyone was getting ready for the final match of the tournament, between Germany and Argentina. Leading up to the match we had the Closing Ceremony featuring Shakira, guitarist Carlos Santana, and renowned Brazilian artists like Ivete Sangalo, Carlinhos Brown, and Alexandre Pires. As soon as FIFATV has an official video we’ll be sure to post it!

After the Closing Ceremony ended, the game between Germany and Argentina began. To summarize a very exciting match in very few words: Germany took the initiative with more possession throughout the game while Argentina had the better scoring chances. But as former English forward Gary Lineker once said: “Football is a simple game. Twenty-two men chase a ball for 90 minutes and at the end, the Germans always win.” And yes, the Germans won it in the 113th minute and became the FIFA World Cup 2014 Champions, winning their 4th World Cup!

Germany Champion FIFA World Cup 2014

Anyway, for those soccer fans out there that follow our blog, we are close to wrapping up our series of World Cup posts. It’s been an exciting – and surprising – World Cup and we can’t wait for Russia 2018.

Stay tuned!

The Streema Team

World Cup Final, Germany vs Argentina

Hello!

It’s been a crazy couple of days at the FIFA World Cup 2014 in Brazil in which the semifinals we’re as exciting as they were unpredictable. On Tuesday Germany crushed Brazil 7-1 in a game that was decided within the first 30 minutes of the match and on Wednesday Argentina defeated The Netherlands in a penalty shootout after a 0-0 game, where Argentine goalkeeper Sergio Romero became the hero by saving two penalty shots.

We’re now in the last stretch of the tournament, with the World Cup Final this Sunday between Germany and Argentina. And of course, to warm things up, Brazil and The Netherlands will be vying for 3rd place on Saturday. More details below!

Saturday July 12 at 4pm EST
3rd Place Match: Brazil vs Netherlands

Sunday July 13 at 3pm EST
World Cup Final: Germany vs Argentina

Who will finally be World Cup Champion? Will it be Germany for the 4th time in history or will it be Argentina’s 3rd? Follow the game live at Streema on Sunday and find out!

Stay tuned!

World Cup 2014 – Quarterfinals are over, who will make it to the Finals?

Hello Streema Soccer Fans,

The world’s biggest event is heading into it’s final stages! Last Friday and Saturday we had the FIFA World Cup 2014 Quarterfinal matches, with four very exciting games as Germany, Brazil, Argentina and The Netherlands won their respective games. On a not-so-positive note, Brazilian star and offensive midfielder Neymar was injured and will now miss the rest of the World Cup.

As for the Semifinal games coming up tomorrow and Wednesday, here are the details:

Tuesday July 8th at 4pm EST
Brazil vs Germany

Wednesday July 9th at 4pm EST
Netherlands vs Argentina

As always, you can watch or listen to the Semifinal games at Streema. Just follow the links above and enjoy a soccer packed Friday and Saturday!

Stay tuned!

The Streema Team

World Cup 2014 – Quarterfinals are here!

Hi Streema Soccer Fans!

After a very exciting Round of 16, the Quarterfinals of the FIFA World Cup 2014 are kicking off today! At the end of the day tomorrow, we’ll know who the Semifinalists are – France, Germany, Brazil, Colombia, Argentina, Belgium, The Netherlands and Costa Rica will be the stars of this stage, but only four will advance.

Before we get into that, though, let’s do a very quick recap of the Round of 16 in case you missed it: Colombia beat Uruguay in a simpler match than most would have expected; France struggled some but finally beat Nigeria; Netherlands almost lost but turned the game around in the final few minutes to beat Mexico; Germany, Argentina, and Belgium struggled a whole lot but won in overtime; Costa Rica beat Greece in a breathtaking match, after penalty kicks; and Brazil got lucky and beat Chile, also in penalty kicks.

Now, back to the Quarterfinals! Here’s the lineup for today and tomorrow:

Today Friday July 4, 2014
1pm France vs Germany
5pm Brazil vs Colombia

Tomorrow Saturday July 5, 2014
1pm Argentina vs Belgium
5pm Netherlands vs Costa Rica

As usual, you can watch or listen to these games and more here at Streema. Just follow the links above and enjoy a soccer packed Friday and Saturday!

Stay tuned!

The Streema Team